BusinessWorks!: Tuesday, April 11th 8:30-10 am
Miracles, Magic or Marketing: What’s Your Strategy to Reach Your Sales Goals?
In today’s world, a sale takes 5 - 12 contacts and your prospect: Sees more than 4,000 ads daily; get’s more than 237 emails; and spends more than 40% of their day reacting to their own emails. Cut through this “noise” with a different approach - Engage your prospects with 360° Marketing.
On Tuesday, April 11h from 8:30-10 am the Lake Norman Chamber of Commerce will continue our partnership with SCORE (Small Business Counselors) to host the 2017 series of BusinessWorks. Held at the Lake Norman Chamber - Randy Marion Board Room, we will discuss information that helps you make smart, fact based marketing and sales decisions.
Our facilitator is Sheila Neisler, the owner of Catalyst – A Marketing Company. For the past 10 years, she has helped companies achieve double digit sales results by developing and implementing a 360° marketing approach. She creates tailored plans which takes a great idea and leverages it across a number of channels including Cause Marketing, Market Makers, Earned Media, Customer Engagement and good ole “feet on the street” sales.
The Sponsor of BusinessWorks is Zack Bonczek with TRANSCENZ Real Estate Group - Keller Williams Lake Norman.
Shayna Inman - Pridemore Properties, and a member of our Lake Norman Young Professionals, will introduce our speaker.
We hope to see you at the Lake Norman Chamber of Commerce BusinessWorks! on Tuesday, April 11th 8:30-10:00 as we discuss your sales strategies.
About Sheila Neisler - Catalyst – A Marketing Company
Great Ideas – Greater Results
Catalyst is an evolution of “preaching what she practiced.” Following a career in finance (BS from Florida State in Finance and a former corporate financial analyst with Trust Company (now SunTrust), she started a corporate gift basket company in Charleston, South Carolina. Along the way, she built the firm into an operation of some 10,000 gifts annually. She was recruited by a national trade association and a separate trade show magazine to lead marketing presentations to she share how she built her business.
After she expanded to Charlotte, business leaders asked her to jump into their own marketing projects full time – they valued her “brains more than her baskets” – and Catalyst was created. Her background as a banking financial analyst and business owner, gives her a real-world, real-time perspective of knowing that driving business is the first resort – not the last – of a marketing campaign.
Sheila has a breadth and depth of experience in both B2B and B2C: manufacturing, pest control, insurance, financial services, professional services, politics, restaurants, medical practices and not-for-profits. Her work method melds her “bottom line” banking with her top line “sales and marketing” to drive results.